Privacy policy

Last updated: April 22 2026

This Privacy Policy describes how Roselry (“Roselry,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from roselry.com (the “Site”) or otherwise interact with us.

Information for Custom Songs and Personalized Content

When you purchase a product that includes a custom song (for example, a custom song delivered in a gift box with a rose), we collect the information you choose to provide to personalize that song. This may include:

  • The recipient’s name and relationship to you.

  • The occasion (for example, birthday, anniversary, Valentine’s Day).

  • Stories, memories, and personal details you share for inclusion in the song.

  • Any special instructions or messages you want reflected in the lyrics or delivery.

Purpose: We use this information to write, produce, and deliver your custom song, to package and deliver the related product (such as a rose gift box that includes a link or code to access the song), to contact you with any questions needed to complete your order, and to improve our custom song offerings based on aggregated, non‑identifying information.

Source: You provide this information through order forms, questionnaires, or direct communication with us.

Disclosure: We may share this information with trusted service providers who assist us with audio production, file hosting, or delivery of digital content, solely for the purpose of creating and delivering your custom song and related product.

Your Custom Song and Privacy

Your custom song and the personal details you share for it are treated with care and confidentiality.

By default, we do not publicly share, publish, or use your custom song or the personal stories you provide for marketing without your separate, explicit permission.

We create and store your custom song so that we can deliver it to you, for example via a digital link, code, or other method included with your gift box, and to provide ongoing access where applicable.

Anyone with access to the song (for example, via a link or code you share) can listen to it, so you should only share access with people you trust.

We may retain a copy of the song (audio file and/or lyrics) and associated personal content for as long as necessary to deliver and support your order, resolve disputes, and comply with legal obligations.

If you would like us to delete a stored custom song and associated personal content, you can contact us using the details in the “Contact Us” section below, and we will process your request subject to any legal or legitimate business requirements to retain certain information.

Other Personal Information We Collect

When you visit the Site, place an order, or contact us, we collect certain information to operate our business, process your orders, and provide customer support.

Device and Usage Information

When you access the Site, we automatically collect certain information about your device and how you interact with the Site, such as your browser type and version, IP address, time zone, pages and products viewed, search terms, referring and exit pages, and information about how you interact with the Site.

Purpose: We use this information to load the Site correctly, maintain security, and perform analytics to understand and improve how visitors use our Site.

Source: This information is collected automatically using cookies, log files, web beacons, tags, pixels, and similar technologies.

Disclosure: We may share this information with our ecommerce and analytics service providers, including Shopify, which hosts our online store.

Order and Account Information

When you make or attempt to make a purchase through the Site, we collect information such as your name, billing address, shipping address, email address, phone number, and order details (including products purchased and order value). We also receive limited payment information from our payment processors (such as the type of payment method used); full card details are processed securely by our payment provider and are not stored in full by us.

Purpose: We use this information to process and fulfill your orders, arrange shipping, send order confirmations, communicate with you about your order, provide customer support, prevent fraud, and send you information or marketing about our products and offers in line with your preferences.

Source: You provide this information directly when you place an order, create an account, or contact us.

Disclosure: We share this information with our ecommerce platform and payment processors (including Shopify) and with shipping and fulfillment partners as necessary to complete your order.

Customer Support Information

If you contact us for support, we may collect additional information you choose to provide, such as order details, contact information, and any other information necessary to resolve your request.

Purpose: We use this information to respond to your inquiries, handle complaints, and provide customer support.

Source: You provide this information directly when you contact us.

Disclosure: We may share this information with customer support tools or service providers we use, only as needed to provide support.

Text Marketing and Communications

If you choose to subscribe to Roselry text (SMS/MMS) notifications, you agree to receive recurring automated marketing text messages at the phone number you provide, which may include updates about your orders, special offers, and promotions.

Message frequency may vary, and message and data rates may apply depending on your mobile plan.

Consent to receive marketing texts is not a condition of purchase.

You can opt out of marketing texts at any time by replying with STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to any message, and you may receive a final confirmation message confirming your opt‑out.

For help, you can reply HELP or contact us at support@roselry.com.

How We Use Your Personal Information

We use your personal information to:

  • Operate, maintain, and improve the Site and our services.

  • Provide, personalize, and improve our products and services, including custom songs and gift boxes.

  • Process payments, fulfill orders, and arrange shipping.

  • Communicate with you about orders, customer support, and service updates.

  • Send marketing communications in line with your preferences, which you may opt out of at any time.

  • Monitor for fraud and protect the security and integrity of the Site.

  • Comply with legal obligations and enforce our terms.

Sharing Your Personal Information

We do not sell your personal information.

We share personal information only in the following situations:

  • Service providers: With companies that help us run our business, such as Shopify (store platform), payment processors, hosting providers, analytics providers, email and SMS providers, shipping and fulfillment partners, and custom song or audio production and hosting partners, solely to perform services on our behalf.

  • Legal and safety: When required to do so by law (for example, in response to a subpoena, court order, or government request), or when necessary to protect our rights, property, or safety or that of our users or others.

  • Business transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business, your information may be transferred as part of that transaction, subject to this Privacy Policy.

Service providers are only permitted to use your information to perform services for us and are required to protect it in accordance with applicable laws and reasonable security standards.

Behavioural Advertising and Analytics

We may use analytics and advertising tools (such as cookies and similar technologies) to better understand how visitors use our Site and to deliver relevant ads on other websites or platforms.

We may, for example, use analytics tools to understand Site performance and user behavior, and work with advertising partners to show ads based on your browsing history or interactions with our Site.

You can usually control or limit this type of tracking by adjusting your browser settings to block or delete cookies, by using platform‑specific privacy controls, or by visiting opt‑out pages offered by industry groups or individual providers.

Cookies and Similar Technologies

We use cookies and similar technologies to operate and improve the Site.

Cookies are small data files stored on your device that help the Site remember your actions and preferences, keep you logged in, maintain your shopping cart, perform analytics, and support marketing and advertising where applicable.

You can usually configure your browser to refuse cookies or alert you when cookies are being sent, though if you disable cookies, some parts of the Site may not function properly.

Do Not Track

Because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not currently alter our data collection and usage practices when we detect such a signal from your browser.

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, including providing products and services (such as access to your custom song), maintaining accurate business and financial records, resolving disputes, enforcing our agreements, and complying with legal, tax, and regulatory obligations.

If you would like us to delete your personal information, you can contact us using the information below; we may need to retain certain information where required by law or for legitimate business purposes.

Data Security

We use commercially reasonable physical, technical, and administrative safeguards designed to protect your personal information against unauthorized access, use, or disclosure.

However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information, which can include:

  • The right to access the personal information we hold about you.

  • The right to request correction or updating of inaccurate information.

  • The right to request deletion of your personal information, subject to legal exceptions.

  • The right to object to or restrict certain processing.

  • The right to opt out of marketing communications.

You can exercise these rights by contacting us at support@roselry.com. We may ask you to verify your identity before responding to your request.

If you are located in the European Economic Area (EEA), the United Kingdom, or another region with similar laws, our processing of your personal information is based on legal grounds such as your consent, the performance of a contract (for example, fulfilling your order), compliance with legal obligations, and our legitimate interests that do not override your fundamental rights and freedoms.

If you are a California resident, you may have additional rights under California privacy laws, such as the right to know, delete, and correct certain personal information. You may contact us to exercise these rights. We do not sell personal information as that term is defined under California law.

Minors

The Site is not intended for children under the age of 16, and we do not knowingly collect personal information from children under 16.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us so that we can delete it where appropriate.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, or legal requirements.

When we do, we will update the “Last updated” date at the top of this page, and we encourage you to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions about this Privacy Policy, or if you would like to exercise your privacy rights, please contact us at:

Roselry
Email: support@roselry.com
Address:
20961 Martingale Sq
Sterling, Virginia 20165
United States